 Talking Heads Discussion
Dec 11, 2014
Headline: "How to Understand the Google-Apple Smartphone War"" [""For Apple, the main threat is that even if it is content with a low market share, there could come a point at which that share dips so low that app developers will stop or slow efforts to create new apps for iOS. Apple may be the BMW of tech — low share, but high prestige and profits — but BMW doesn't depend on such third-party support. This would repeat what happened to Apple's Macintosh computers in the 1990s, when their market share dipped so low that app makers stopped making Mac versions, and focused solely on Windows.""] Re/code
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