IBM Touts Watson to Back Office Amid Cloud Service Push
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International Business Machines Corp. is marketing its Watson analytics technology to rank-and-file workers across a swath of industries as it seeks to encourage broader adoption of cloud-based data products.
The company is making available a standard version of its data-crunching service, first unveiled in January, as a product for clients like banks and pharmaceutical companies. The software will be offered in a basic free format, with paid features such as additional storage or connecting different sources of data, said Alistair Rennie, IBM’s general manager of business analytics, in an interview.