Apple to Unveil IPhones Seeking End to Year of Struggles
This article is for subscribers only.
Apple Inc.’s introduction of new iPhones is a chance for the company to turn the page on a dour year that included no big new gadgets, a falling stock and stepped-up competition.
Apple will update its flagship product, adding more colors and a less-expensive model, at an event at its Cupertino, California, headquarters today, a person with knowledge of the plans said last month. Apple, which will hold a viewing of the presentation in Beijing for the first time, is also close to securing deals with China Mobile Ltd. and Japan’s NTT DoCoMo Inc. to sell iPhones in Asia’s biggest markets.