Pursuits
Microsoft Adds Football, Tablet App to Expand Xbox Service
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Microsoft Corp. expanded the sports and entertainment content offered through the Xbox, adding shows like “Monday Night Football” to extend the life of its gaming console and step up competition with Sony Corp. and Nintendo Co.
The Xbox 360’s online service will gain 35 entertainment providers, Yusuf Mehdi, chief marketing officer for Microsoft’s Interactive Entertainment division, said today at the E3 trade show in Los Angeles. Microsoft also introduced an application called Xbox SmartGlass that will link the console to phones, tablets and personal computers from Microsoft and rivals.