Watches & Gadgets
This Swiss CEO Is Sounding the Alarm on Apple
Frederique Constant’s Peter Stas details why the Swiss watch industry is heading for trouble—and can’t ignore smartwatches any longer.
Originally published by Joe Thompson on Hodinkee.
On March 11, Peter Stas, co-founder and CEO of Frederique Constant, sounded the alarm about what he sees as the increasing threat of the Apple Watch to the Swiss watch industry.