Google CEO Sets ‘AI-First’ Device Blueprint to Catch Apple

  • Pichai introduces new line of gadgets designed in-house
  • New Pixel phone, speakers designed to showcase Google services

Google's Augmented- & Virtual-Reality Product Push

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Google unveiled the second generation of its own devices along with an array of entirely new gadgets, plowing the company deeper into a competitive consumer hardware market.

But at its splashy press event in San Francisco, Google executives announced each device with a repetitive focus on its artificial intelligence software. That drumbeat served as a reminder that the tech giant’s hardware strategy centers on keeping its lucrative web services relevant and curbing the threat of rivals.